Website Attributes and Deliverables
Size of Website (Minimum Volume) 20 Pages 40 Pages 60 Pages 100 Pages
Number of Keywords 10 20 30 40
Minimum Keywords will be in top 10 4 10 15 20
Organic Traffic Increment (As per benchmark Traffic / Subjected to discussion) 25% 35% 50% 75%
Research & Audit
Keywords research
Competitor Analysis
Website Analysis
Baseline Ranking Check
Duplicated Content Check
Website Usability Analysis and Conversion Rate Optimization (Price Subjected to Discussion) X
Latest Google Panda / Penguin Update Audit
Test To Determine If Website Is Hit By Google Penalty
On-page Evaluation X
Google Manual Spam Analysis and Backlink Profiling X
Bad Link Removals X
On-Page Optimziation Activities
Meta Tags/Title Tag Changes
Website Structure Optimization
Navigation Architecture
Page Layout Analysis
Directory and URL Structure Analysis
SEO Friendly URLs ( URL Rewriting )
Keyword Density In Site Content
Existing Content Optimization
Optimization of HTML Source Code
Images Optimization
Internal Linking & Anchor Text Optimization
Robots.Txt Creation
Indexing Analysis
HTML ToText Ratio Optimization
XML Sitemap Creation & Analysis
Google Authorship and Tracking Setup (Mandatory)
Google Webmaster Tool
Google Analytics
Google Authorship Setup
Content Marketing Setup and Activities
Blog Creation
Blog Posting (250 words) 4 8 10 15
Article Writing and Submission 1X1 2X2 2X2 2X2
Press Release Writing and Submission 1X5 1X5 2X5 2X5
Paid Press Release Distribution (Payable Extra) Sbwire($30) Sbwire($30) Prweb($200) Prweb($200)
Infographics Creation and Submission 1X2 2X3 2X4 3X5
Industry Marketing
Guest Posting 1 2 2 2
Yahoo Answers 1 2 2 2
Social Media Marketing
Social Signals (Web 2.0 Profiles) Management Google+ Facebook / Google+ Facebook / Twitter / Google+ Facebook / Twitter / Google+/ Linkedin
Faceboook Profile Creation X
Faceboook Cover Image X
Faceboook Business Page Creation X
Google Plus Business Page Creation
Google + Circle Management
Twitter Profile Creation X X
Twitter Background Image Creation X X
Linkedin Profile Creation X X X
Linkedin Business Page Creation X X X
Linkedin Group Marketing X X X
Blog Content Posting on the above Social Channels 4 8 10 15
Social Bookmarking
Video Promotion
Youtube Channel Creation (One time activity) X X
Youtube Video Creation (Slide based / Provided by client) X 1 1 2
Video Marketing And Promotion X 1X5 1X5 2X5
Local Marketing
Google Local Business Listing Setup
Google Local Business Listing Optimization
Google Map Integration
NAP Syndication
Business Reviews
Tracking and Monitoring Report
Monthly Keyword Ranking Reports
Monthly Traffic Reports
Monthly Social Networks Reports
PPC Setup & Management
Adwords campaign setup [Free]
Adwords Account Management [10% of budget]
Price Per Month